What is it?
URL shortening is the process of turning a long, cumbersome URL – with the potential for plenty of mistakes when typing/transcribing – into something shorter, more user-friendly and easily readable.
Big name sites like Google and YouTube produce good looking URLs using their goo.gl and youtu.be addresses to link to their ‘normal’ pages on www.google.com and www.youtube.com.
You may have seen on websites like Twitter that a long URL like http://www.averylongwebsiteurl.com/blog/2011/06/01/this-is-the-title-of-my-blog-post is actually displayed as http://bit.ly/fL9Kj4.
This saves precious characters when promoting your business through Twitter and other social networking sites, emails and adverts.
However, what use is ‘http://bit.ly/fL9kj4‘ when trying to promote yourself? A generic bit.ly address means nothing. To anyone!
That’s where our service comes in.
We offer a comprehensive URL shortening service which can be installed on you website – whether you host with us or not!
The service allows a custom short tag to be allocated to each link so you can produce links like:
http://mybsn.es/new_product
and have it redirect to:
http://www.my-business.com/products/product.php?category=4&product=6895.
If you don’t want/need a custom short tag, you don’t need one – just enter the URL for shortening and you’ll be given a unique, short URL.
We can suggest and acquire a suitable short URL and install the necessary components – leaving you to think of good short URLs and get promoting!
